Yahoo should really stop trying to beat Google at its own game. I hate to say this, but Y! has spent years trying to take on Google's core competences and every single time it only ever succeeded in beating its head against a brick wall.
What Yahoo should really bet on is innovation - it's best chance is to spot the next big trend on the Internet (and let's be honest, there's always plenty of those kicking around) and exploit it, rather than trying to beat Google at what Google does best - search engines and contextual advertising.
1 comment:
Yahoo should really stop trying to beat Google at its own game. I hate to say this, but Y! has spent years trying to take on Google's core competences and every single time it only ever succeeded in beating its head against a brick wall.
What Yahoo should really bet on is innovation - it's best chance is to spot the next big trend on the Internet (and let's be honest, there's always plenty of those kicking around) and exploit it, rather than trying to beat Google at what Google does best - search engines and contextual advertising.
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