20.11.06

Matt Cutts: No Difference Between Virtual Hosting and a Dedicated IP

having multiple sites hosted on the same IP address will in some way
affect the PageRanks of those sites. There is no PageRank difference
whatsoever between these two cases (virtual hosting vs. a dedicated IP).

Matt Cutts: Gadgets, Google, and SEO » Myth busting: virtual hosts vs. dedicated IP addresses



I've often heard and read a lot of people talk about this in regards to SEO. Most people seem to be of the opinion that Google treats web sites with dedicated hosting as more important. I've never fully bought this, as I've worked with many, many sites on both dedicated hosting and virtual and observed no difference whatsoever. It's good to hear Matt Cutts bust this myth.



It does bring me back though, to my search engine optimization philosophy. A significant number of SEOs out there are always looking for these high-tech, complicated algorithm-related answers to great rankings, when the answer is, and always has been, much simpler than that. Perhaps it's in an attempt to make their jobs seem more technical and skilled, but SEOs seem to forget that sometimes the right answer is the simplest one. The only formula that works for SEO every time, without fail, is to create a user-friendly web site. Create a site that people enjoy visiting, and you will experience not only user-satisfaction, but repeat visits, and high rankings. It really is that simple.





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1 comment:

Carrie Haggerty said...

I just was speaking to a client about this very fact. He had spoken with one of our collegues, in the feild while he was hunting down a SEO firm and this "SEO specialist" told him this is a major factor in SEO. Thanks MAtt, my client will be at ease!